Posts Tagged ‘google’

Is Google Pushing Us to Do Blackhat SEO?

August 6th, 2010 Asep Onde

Many SEO experts suggest that Whitehat SEO is the way to go. However, it seems that Google doesn’t really want us to go whitehat anymore. Here’s why.

Google changes its ranking algorithm on regular basis. No problem. Google hates web directories. No worries. Google faves quality content. A-okay.

Now, the thing is, Google wants to keep us ‘honest’ by controlling what can and what can’t in search engine optimization and link building.

Exercising control, to a certain extent, is actually necessary. But limiting website owners’ movement in doing SEO and link building is like Google trying hard to make our lives miserable, especially in making money online.

Some evidences:

Google favoritism toward big brands

This webpreneurship article on Google’s love for big brands explains it all – brand reputation is emphasized by Google in determining importance in its search engine result pages.

Now, the question is: If you own a tech site news, how to compete with, say, TechCrunch with whitehat methods?

TechCrunch has the money; it also has the authority; it has humongous numbers of backlinks – both in quality and quantity. How to compete with it?

Google says that the best way to get ranked high in search engine result pages is by creating quality content that attracts backlink from other sites referring to the content.

Right. Now suppose I can create top-notch content that is even better than those in TechCrunch, will my article page rank higher than those of TechCrunch? No.

Again, TechCrunch shouts authority. MyOneAndOnlyTechBlogThatContainsQualityContent.com is not (yet) – and to compete with TechCrunch, we have 2 choices:

  1. Secure million of dollars in venture capital money
  2. Go blackhat

Let’s be honest here – we need time and money to compete with the big guys in search engine result pages; unfortunately, not many of us have plenty of either or both.

Google is slapping web directories and affiliate sites

There goes the glorious days of web directories and affiliate sites.

Google slaps web directories – reducing their value and ranking in the process, and eventually reducing web directory owners’ income in such a way that they need to find other ways to make a living. Web directory submissions are also no longer effective, making link building a more challenging task. Article directory submissions? Expect the same in the near future.

The same story goes for affiliate sites – Google slaps sites containing affiliate links – if those links are not there, how on earth affiliate marketers can make money? The consequence: Landing pages are no longer effective; this equals less money for Internet marketers.

There always be ways to comply with Google. But Google fed many of us up – it’s another reason for some of us to go blackhat.

Many left Google – for good.

For those who are honest and are not willing to go blackhat, they left Google, even abandoned make money online/online business/internet marketing arena.

The resilient website owners are pushed to be creative. They left Google for PPV (pay per view) strategy implementation; they forget SEO/link building and start focusing on getting web traffic, and focusing on the traffic strategy to build a business and make a living.

The big question: Should I do blackhat?

I can’t help you on this (if I suggest blackhat, I risk myself to be banned by Google – oops!)

But consider what the webmasters say in consensus: The money lies in the blackhat techniques.

Even successful Internet marketers are resorting to blackhat (or at least, greyhat) to help them grow their business empire.

If you are in doubt regarding blackhat techniques, never get involve in it. It’s clearly not for everyone. There are still plenty opportunities in doing whitehat – all you need to do is to be patience (and hopefully you can secure that investment to build yourself a nice web business.)

Any views to share?

Posted in Blackhat SEO, Make Money Online, Whitehat SEO Tags: , , , , No Comments »

Google Secrets: Natural Link Building is No Longer Working

July 4th, 2010 Asep Onde

Google and its team are always telling you this: Create top quality content that people want so that they will link you and recommend you to others. This seems no longer working, despite how much Google is trying to convince you the otherwise. Here’s why.

Darko Johnson, the owner of MixTheNet, did just that – for 6 months, he built great content on MixTheNet, with 90% focus on the content and 10% on manual link building.

The content themselves are great – they went to Digg front page several times, and one even gets 800+ diggs. The same also happens with StumbleUpon, in which an article is getting 110,000+ views.

However, views don’t seem to be translated into stronger backlinking. Darko barely got 2-3 links from PR2-3 sites, while one link is a PR7. Putting 10-day writing high quality content effort and getting 400,000 views to get such number of links is simply a poor Return-On-Investment in term of link building.

Bottom line, link building using social bookmarking sites sucks.

Darko concluded, “Google mantra ‘Build great content and users will find you’ isn’t valid anymore. The fact they still spread this propaganda makes me sick.”

My opinion

Well, in my opinion, link baiting with your blog is no longer as effective as it was. Hoping for someone to link to your quality content is just the same attitude of “just build it and they will come” in off line world: It has proven to be not working and it also won’t work in the future.

Just like in the off line world, you need to market, promote, evangelize your “products” (in the case of blogs, blog posts.) Creating great stuffs should be every blogger endeavor; but creating great stuffs hoping for quality back links is just a waste of your time.

Like what Darko mentioned in his case, there is a disturbing trend that people are excessively using the “nofollow” tag, especially the big sites, hoping for them preserve their PageRank by preventing link juice to leak to other sites. This will make natural link building a more pain in the @ss, if not useless.

As of for me, I think I should look more on non-natural whitehat, greyhat, even blackhat link building techniques. Why? Because whitehat SEO is not longer valued as it was (and should) by Google.

Read and reread Darko Johnson’s full article here: Case Study: I Listened to Google and I Failed.

Any opinions on this? If so, please leave a comment to this article.

Posted in Traffic Building, Whitehat SEO Tags: , 4 Comments »

5 Link Building Tips Coming Directly from Google Team

June 25th, 2010 Asep Onde

While browsing for SEO tips I encountered an interesting article about quality link building tactics coming directly from the Google Team.

The article is actually on Google Webmaster blog’s recent article about their views on earning quality links to your site.

Here are some points I found interesting and most useful for you who are wondering whether you are doing SEO and link building the right way:

1. Get involved in a community

Joining and being active in online communities, such as Facebook and Twitter, allows you to build credibility that will help you in getting links – people will link to interesting, trusted sites, won’t they?

2. Create content that solve problems

Creating tutorials, tools, surveys, etc. will help readers and site visitors to solve their problems. Due to this, people are more than willing to link out to your site and to recommend your content via various sharing methods, like Retweet, Facebook “Like”, etc. to the others – this will lead to more back links to your sites!

3. Focus on long-term link building, not short-term

Link-baiting methods, directory submissions, link exchanges, buy links and such are good ways to build links, but they are considered as short-term fixes.

Now read this well and clear:

Buying PageRank-passing links or randomly exchanging links are the worst ways of attempting to gather links and they’re likely to have no positive impact on your site’s performance over time.

Yikes!

Here’s another one:

Mass submissions (to directories, social bookmarking sites, etc. – ed.), which are sometimes offered as a quick work-around SEO method, are mostly useless and not likely to serve your purposes.

Argh!

4. Learn what the top ranking sites are doing

Those top ranked sites are there for a reason – analyze those sites and learn from them; better yet, copy their methods. Of course, be sensible – copying what big companies due is rather impossible, unless you have thousands of dollars to spend on link building campaigns. Try to look for those small guys who quietly rank at the top of the Search Engine Result Pages (SERPs) without any involvement in PPC campaigns (e.g. Google AdWords.)

5. Make it easy for people to share your content

Related to #2 above, you need to expose your “share” buttons and links well. Position the Retweet, Facebook “Like,” and other buttons/links in location that has a great visibility. Those tools can be responsible to make your content go viral, which means two-fold benefits for you: more inbound links and traffic.

Well, I don’t know how about you, but no matter how I hate Google so much, big G is important in your and my sites’ presence, especially if you are making money online.

Posted in Traffic Building, Whitehat SEO Tags: , , , No Comments »

Is SEO Real? or a Figment of Google’s Imagination

June 21st, 2010 Danny Chapman

Is SEO Real, or Simply a Figment of Big G’s Imagination?

Firstly I should point out that I am a proud “SEO’er”, spending 7 days a week (or more!) on Google. It is in this schedule I have had several years, which I have begun to question Google’s need, priorities and underlying meaning.

Before I start on my thoughts, I want you all to question what SEO really is. It’s said search engine optimisation is simply “the process of improving the volume or quality of traffic to a web site or a web page (such as a blog) from search engines via “natural” or un-paid (“organic” or “algorithmic”) search results, as opposed to other forms of search engine marketing (“SEM”) which may deal with paid inclusion”.

In my opinion, SEO is “identifying, researching and implementing whatever is needed, in order to gain the rankings your site/blog or company needs to deliver its online sales plan.”

So here’s My Angle…

The search engines themselves, ultimately decided SEO would be the description of gaining rankings through strategic changes to a website, in order to ultimately affect the way in which the site is viewed by the search engine. This leads me onto my first gripe…

Why would a search engine want to dictate the overall strategy behind manipulating its own algorithm?

You are Mr. Yahoo or Mr. Google and you want to display in your SERPs, the best results for each individual search, you judge this by using hundreds of algorithmic specifications that deem whether a website is worthy for each search. But, and it’s a big but, you have hundreds of thousands of people around the globe who’s prerogative it is to understand, interact and manipulate your specifications, in order to gain an advantage over their competition. What do you do? You can’t beat them, it’s a fact.

No matter how much Google changes its algorithm, its people or its process, people like you and me will always be able to gain some advantage by understanding how it works. It’s the same as a million other things in this world, you can’t cook Spaghetti Bolognese, so you watch Jamie Oliver cook up a storm, you read a recipe book and look online. Now you know how to cook spag bol, or at least you have a better understanding of how to do it.

This would be the same as telling a child they are not allowed to play computer games and giving them an Xbox.

Here’s why, in several of Google’s guidelines, you will see SEO good practice, good practice for page title tags, how to make best use of the “description” Meta tag. These go on and on, surely this is messed up? Google’s objective is to:

A. Make money by making it harder to rank naturally and so switching people onto AdWords.

B. Make AdWords more “clickable”, as we have seen by recent size, position and some colour changes.

C. And thirdly to deliver the best results possible for a single search by a single searcher.

Google’s Hidden Agenda

Fair play to Google, they are very clever, they have the market cornered and short of a huge push by Microsoft’s Bing, they will continue to the market leader for years to come.

But really, do you think all the “carrot dangling” is for our benefit? No. Big G has basically told us they will penalise anyone’s site that tries to optimise too much, this is stupid in the real world. It is common sense that people are going to try as hard as they can. Will people who try their best in the World Cup be substituted?

Unless your site is dabbling in the dark art of SEO you will be fine, though please do not try too hard, whatever too hard is!

Let’s look at the real point behind this.

G has us by the balls! With billions of searches every day worldwide and even more billions of results, I would guess 98% of these have been manipulated in some way by an SEO guy. We all use Google, we all search and most of us have Analytics, AdWords accounts, web master tools and Gmail. All of which, in my opinion, are Google’s armoury, a defence and a pro active means of understanding people who manipulate its SERPs. Who better is there? Google can make all the tweaks they like but in the end we will find a way, we are the real meaning of SEO, SEM or whatever it is called these days

So what should you think?

You should think whatever you like, after all this is only my opinion. But in my eyes Google has 2 options, stay exactly the same, but spend more time concentrating on the websites that show a blatant disregard to the visitor or are ultimately being naughty in SEO terms rather than penalising lots of sites on a daily basis simply because they change their title tag.

The second option would be to stop telling us how we should do SEO and then judge us when people try too hard; obviously I am only talking in an innocent manner.

Anything else?

Luckily for you guys I am not going to refer you to my SEO site for more information, I don’t even have a site, I don’t believe in wasting my time promoting how good I am at SEO and trying to rank for “SEO”. I believe in doing the best for my clients, spending all my time on their gains and preaching my opinions on SEO. But what I will do is leave you with a couple of links that you can use to find me if needed for any reason. Thanks.

dannychapmanseo@googlemail.com

New Venture – Accident at work Claims

Business – PPI Claims

Hobby – Carp Rigs

Original article: SEO Tactics

Posted in Blackhat SEO, Whitehat SEO Tags: , , , No Comments »

Tips for getting a better position in Google

January 31st, 2010 Asep Onde

Everybody knows that Google is the most powerful search engine on earth –currently having 75% of the market share- and most companies around the world as well as institutions want to have an advantaged position in this amazing media. There are several ways to rank better in Google and I will show some basic tips that will help you to improve your SERP (search engine result page) and ranking in this prestigious search engine. The following are some tips you should to know about how getting a better position and results in Google.

-Learn everything you can about best practices to perform white hat SEO techniques: I often recommend to newbie bloggers and SEO practitioners that the best way you can beat your competitors and get the most out of Google is know well and being well informed about how to perform Google-based SEO techniques. Why? Because the more you know about it the more effective you are going to be. Furthermore, if you make some mistakes you will be banned and this is something you should avoid.

-Do not use internal links: Internal links could help you a lot to have an easier access to some resources in your webpage, nevertheless Google don’t appreciate your internal links as a relevant point in your favor. What you have to do is create high quality external links to get good backlinks.

-Write long and high quality articles: High quality articles are the basis of getting traffic from different places around the world. Something that Google appreciates is write long articles –at least 500+ words articles- so that they understand you are not only writing high quality and informative content but you are dedicating more space to inform users about a specific aspect or topic.

-Use always original content: Original content is something that will make you rank better in Google and will make you avoid having problems with duplicate or content that has been written by other author –avoid any kind of plagiarism or duplication of content.

Posted in Whitehat SEO Tags: , , , , , , 1 Comment »

Simple Seo strategies that you need to do for 2010

January 25th, 2010 Asep Onde

Now everybody you listen to is talking about SEO strategies that work really work. There are several guys talking on the web –in blogs and diverse forums- about search engine optimization and how to rank better in search engines. Get visibility is more than words, or even say you are an expert planning to have a good position in search engine. I would like to share with you some incredible tips about those SEO strategies that are going to make your business more robust for the forthcoming months.

Update your site map:

This is a very simple tip about search engine optimization but something that is going to set a new tendency in 2010 is that search engines –Google, Yahoo, Bing, Excite and others- is they are going to use more and more site maps as a mechanism to index websites. If your website doesn’t have yet a site map try to create one or update your current site map.

-Improve your ranking through ALT Text:

This is an excellent detail that you should consider when you are optimizing your website with images. You should know that your images with     alt text are crawled by search engines, but if your images are not properly optimized you could be losing the opportunity to rank better. This optimization is basically related to include your keywords in your alt text, so that everything can work fine and more Internet users can find your website even when they are searching images.

-Only use Flash if it is necessary:

Most experienced –and some novices- SEO professionals are aware about the difficulty of developing web pages in flash. It could lead you to several problems related to get traffic because your site in flash won’t be indexed by search engines. The most advisable SEO strategy you should execute is not use flash in your home page, specifically in header menus, frames or things like that. You could use flash in tiny banners and other things that don’t obstruct the crawling of your website or blog.

Posted in Whitehat SEO Tags: , , , , , 3 Comments »

Forum about SEO and Marketing

December 20th, 2009 Asep Onde

After looking around the internet I have noticed you get blackhat forums, which to be honest just seem to turn into filesharing forums and people boasting/claiming they have just brought a new house with the money they have earnt from a single blast of xrumer when promoting some crappy product. On the other hand you get webmaster forums which only promote using whitehat methods of search engine optimization or marketing. I myself find this boring very boring!

A friend asked me to help him out with a SEO forum, The forum is pretty simple and just using simplemachineforum software(smf) but might upgrade to vbulletin in the near future when the member and post counts get alot higher. We do aim for the forum to be slightly different where SEO and marketers new and old can learn from each other, without having that crappy “IM A EXPERT” response.

Using forums to promote a website or blog can do magic for your traffic, as long as you dont it to death and get yourself banned.

We have decided not to really have any rules, except the normal stuff….No porn, drugs blah blah or blatent spamming. I find getting post counts up and good karma/respect gets people to want to vist your website and maybe link to it, its better to have ten people looking at your site for a few minutes rather than 100 just clicking off after a second.

The forum also has a market place so you can trade and also be able to leave feedback, we dont have a post count or citeria that you need to hit before posting in the market place but this may change once the forum gets bigger.

Anyway have a look and join up and join the SEO community and either learn or teach others, doesnt matter what “hat” you decide to wear your always welcome.

Posted in Software Tags: , , , , , , , , No Comments »

Earning from Pay Per Install but its even more blackhat

October 23rd, 2009 Asep Onde

If this make you feel uneasy then dont do it

This is very blackhat but this is a very effective method to use if you know how to use it properly. This technique  involves making money from sharing adware. Yeah, once again it’s blackhat. This method involves downloading Pay Per Install EXE files and merging them with other downloads that you’ve downloaded (So that people open the download they’re wanting but also open the Pay Per Install EXE too, therefore giving you commission) and then sharing these files through torrents, filesharing or warez forums.

Just a quick note, you 100% be banned from torrent sites  for sharing these, so be careful if you want to keep your account.

Step 1 – You will need to sign-up to a Pay Per Install provider. I wont recommend anyone but Google has plenty for your picking.

Step 2 – Download the .EXE file from your provider.  This will be a small file, maybe no more than 30kb in size.

Step 3 – Start downloading files of new software that everyone wants and just released, quickly download it. This is what will be used with this method.

Step 4 – Click Start on the taskbar, then click Run and type in iexpress . This will start the merging process of your downloaded files. Don’t panic, it isn’t difficult and you should get quite used to it after a while. Use the following options through the process:

“Create new Self Extraction Directive file.”
“Extract files and run an installation command”
Type in any Package name
“No prompt.”
“Do not display a license.”
Then add the two EXE files into the Package files (The PPI EXE and the install EXE)
“Install Program: [PPI EXE] and Post Install Command: [Install EXE] ”
“Default”
“No message.”
Browse to where you want to save the new merged EXE file
“No restart”
“Save Self Extraction Directive (SED) file.”

This will now create you your new EXE to share. Don’t try running the file or you’ll ‘infect’ yourself. It does work. Sometimes it can take a while to merge, but it depends on the sizes of the files you’re merging.

Step 5 – Time to “package”  a torrent with your new .EXE I would suggest putting your .EXE into a zipped file to make it seem less odd to start with. This step now depends on the torrent client you use. The recommended client is uTorrent. Search around there is plenty of them out there.

Once sorted, you should have a completely working torrent running in your torrent client, You should also have your original file and a .torrent file.

Step 6 – This is probably the most difficult part of the process. Sharing your torrent. You should upload your torrent to as many different torrent sites as possible to enable you to get the most downloads.

You just need to remember to keep the torrent “seeding” on your computer so that people can download from you. If you stop uploading when there aren’t many seeders, many people may not be able to download and you may lose downloads because of this.

Tips!!!

  • If you get banned from some torrent sites, try uploading the torrent again through a proxy or another computer. Don’t give up.
  • The way to make money through this method is not to upload 1 file. Upload as many merged files as possible to make the most money.

Ill be posting a new method within the next week so keep coming back and please do ask any questions.

Posted in Blackhat SEO, Make Money Online Tags: , , , , , , , , , 3 Comments »

What good can come from a typo??

October 5th, 2009 Asep Onde

Many web designers or bloggers  always try to make their websites get the top position in search engine’s result or particularly they want to make their website pages rank higher than anyone else. There are many tricks and experiments made on their efforts to hit targets and achieve the purpose. High page rank can mean high traffic and it also means high quality web visitors. It is not easy but as we know that nothing is impossible and everything can be beaten, the only thing we have to do is to find the most suited way to do it in a away you feel comfortable.

I want  to talk about a trick that can increase your traffic and make your website in top search listing of Google or other engine results. This trick sometimes is not taken a common trick, but that is why this trick becomes more effective to do, if many people do the same trick there will be very tight competition to get high position in search result. This trick is about using error typing keyword or mistyped keyword.

Just for example, your content is about ‘Suffolk Horses’. You will place 5 keywords on the content of your website. Well, there is a trick to get the traffic from people who mistype the keyword. So, from 5 keywords that you want to use, instead of using five ‘Suffolk Horses’, you can make variation of the mistyping of it such as ‘Suffokl Horses’, ‘Usffolk Horses’, or ‘Suffolk Hosres’, so when people mistype it in google search, they will directly go to your site. This kind of error typing usually known as TYPO!

I wouldn’t use this trick on a business or company website if your main business thrives on designing, writing, graphics or anything that you want your client  to see you have a good attention to detail!!

Try it and let me know how you get on.

Posted in Whitehat SEO Tags: , , , , , No Comments »
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