Online marketing essentially boils down to two things – website traffic and conversions. Conversions are the actions someone takes when interacting with your website, such as a phone call, form submission, or PDF download. Conversions are just as important, if not more important, to the SEO process than the traffic itself. DO NOT OVERLOOK THIS! To be successful with SEO, it’s important to have a high conversion rate. You’ve got to be able to get visitors to take action from your website. This is often the result of being able to build trust with the visitor through a good user experience and helpful content. There are many tools that allow you to track these actions on your website.
Google Business Profile Categories List
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